‚Reservation Pass‘ – digitale Wartenummer beim iPhone-Kauf
According to training materials shared with Apple retail employees this morning, Apple will forgo the traditional paper cards and instead place customers in a virtual queue. This new system is called Reservation Pass. It will sync with Back Of House inventory information in realtime so Apple doesn’t handout too many product reservations. Customers will receive their digital reservation card via SMS or Email. A reservation allows the customer to come back at any point during the day to make their purchase. Customers could also leave line in the past but it was not encouraged since the physical card reservation system was not as accurate as the new Reservation Pass system.
Daumen drücken, dass Apple weltweit die Papier-Wartenummern ad acta legt. Die neuen Displaygrößen von iPhone 6 und iPhone 6 Plus dürften die ohnehin anstrengende Wartesituation in den ersten Verkaufswochen in diesem Jahr noch einmal zusätzlich strapazieren.