The messy, semi-embryonic state of AR partially explains why Apple hasn’t had an AR marketing chief until now. Last night — nearly three years after Cook began touting AR, and almost two years after Apple released ARKit — Bloomberg reported that Apple has just named Frank Casanova as its first head of AR marketing. […] From

Apple’s push to get developers to build subscription-based apps is now having a notable impact on App Store revenues. According to a new report from Sensor Tower due out later this week, revenue generated per U.S. iPhone grew 36 percent, from $58 in 2017 to $79 last year. As is typical, much of that increase

Apple will offer a new Apple Watch Activity Challenge to promote heart health, where anyone who closes their Exercise Ring seven days in a row from February 8-14 will earn a special badge and stickers for Messages on Valentine’s Day. Apple.com/Newsroom Zugegeben: Diese digitalen Schulterklopfer sind albern. Andererseits: Wie albern ist es pro Tag keine

Als sich Conan O‘Brien und NBC im Januar 2010 trennten, sagte der US-Entertainer in seiner letzten Show: „To all the people watching, I can never thank you enough for your kindness to me and I will think about it for the rest of my life. All I ask of you is one thing: Please don‘t

Spotify, the world’s most popular music streaming service, today announced that it has entered into definitive agreements to acquire Gimlet Media Inc. (“Gimlet”), the renowned independent producer of podcast content, and Anchor (“Anchor”), the company leading the market for podcast creation, publishing, and monetization services. Spotify.Investors Die Überschrift der Meldung – „Spotify Announces Strategic Acquisitions

Apple today announced that Deirdre O’Brien is taking on new responsibilities for Apple’s retail and online stores in an expanded role as senior vice president of Retail + People, reporting to CEO Tim Cook. After five transformative years leading the company’s retail and online stores, Angela Ahrendts plans to depart Apple in April for new

Diese drei Aspekte habe ich aus der Podcast-Episode #218 sowie dem Blogpost von Horace Dediu mitgenommen: Apple zählt aktuell 1.4 Milliarden aktive Geräte – rund 100 Millionen mehr als noch vor 11 Monaten. 900 Millionen davon sind iPhones; 75 Millionen kamen alleine im letzten Jahr hinzu. Sprich: Im Frühling / Sommer 2020 sollte Apple rund

Q1/2019 war Apples erstes Quartal ohne Nennung exakter Stückzahlen für verkaufte iPhones und iPads. Dafür hagelte es einen Strauß anderer Informationen, die Apple so konkret noch nie fallen ließ – beziehungsweise zu denen nur sehr alte Hausnummern existierten. Beispielsweise erfuhren wir, dass die „iPhone installed base” die Marke von 900 Millionen Geräten überschritt. Insgesamt befinden